Thursday, July 12, 2007

SONY'S PLAYSTATION DROPS IT'S PRICE, BUT BLACK FOLKS STILL AREN'T FEELIN' IT!


PS3: Beginning Its Descent Back To Earth

It all started with Atari in 1972 with a simple idea for most of us.

Two vertical bars on each end of a screen, moving up and down, rebounding a square-shaped ball back and forth.

It was called Pong and virtually set the world on fire because it was a video game people could play at home on their television sets.

We still had it relatively easy in ’85 when Nintendo introduced us to Mario. Yeah, just punch some bricks, jump on some heads, throw some fireballs, and save a princess.

You couldn’t see each individual whisker of Mario’s mustache, but it didn’t matter. That theme song, being the unlucky player that represented his overlooked brother Luigi, waiting for Mario to lose a life, all was enough to keep you in front of the TV from the time your father left for work until he dragged your zombie-like body to the dinner table.

This excessive level of loyalty pegged us as the first true video game generation.

Over thirty years later, after constant upgrades keeping us addicted just enough through high school and college - prompting many girlfriends to look for a more ‘mature’ man - the once king of video game makers is planning to cut prices by $100 on the realistic Playstation 3, or PS3.

Sony's game system, which includes a 60-gigabyte hard drive and a Blu-ray high-definition DVD player, will now cost $20 more than the most expensive version of rival Microsoft's Xbox 360. The PS3 still costs twice that of Nintendo's Wii console, whose $250 price and motion-sensing controller have made it a best-seller despite its lack of cutting-edge graphics and hard disk.

After cutting $100 off of the price tag, however, the PS3 is STILL $500!

While Sony’s extra bells and whistles sounded great at first, people are now wondering why their new video game should replace the new DVD player they just bought, the new computer, and even their main communications device with IP telephony and chat functions.

So hell bent on introducing the game system that cooked for you that Sony forgot to address the only issue in these new games: quicker loading time, which the Blu-Ray drive struggled with.

Although executives remain snobbishly boastful and in denial about real reasons for the price drop, they should take a lesson from the beating they’ve taken in the several months the system has been out. (The Xbox 360 and Wii have outsold the PS3 by several times in the crucial U.S. market.)

So what was the first reason we paid exorbitant amounts for gaming systems over the years? To play games!!! Marlboro didn’t raise prices and add useless bits of Skittles to their highly addictive product to keep life-long customers with a cigarette in their mouth.

Don’t change the game, just keep giving us what we crave!

“Keep talking, it’s the only way they’ll ever hear you.”--JJJ