Tuesday, April 10, 2007

PROCTER & GAMBLE JOINS STAPLES IN PULLING ADS FROM IMUS' SHOW




WE TOLD YOU PAYBACK IS A MOTHER!


P&G joined Staples in pulling advertising for from MSNBC's Don Imus Show.

“Effective Friday, April 6, we pulled all P&G’s brand advertising from the MSNBC daytime rotation,” said P&G spokeswoman Jeannie Tharrington. P&G would not advertise again ”until we can evaluate the Imus situation fully,” she said.

Tharrington said she did not know how many of its ads MSNBC carried or what P&G’s advertising budget was for the network, but said “several brands” had been advertised on MSNBC.

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